Tag: konvertigo

Why Digital Market Research Matters

Saving cash and other benefits of Digital Market Research Before investing loads of money into online advertising campaigns, we always suggest companies to start with proper researching. Where are they going to market? How and whom they are planning to …

Continue reading

The Importance of Visual Content

Design is truly everywhere. Visual information inhabits our imagination and heightens our creative thinking. Something within our brains responds to colors, textures and shapes we see, inspires us and challenges us to track through and act upon it. The …

Continue reading

Making Sense of Paid Traffic

When we talk to our clients about launching a new localized website in the target country, there is always a question about the ultimate goals: brand awareness and sales boost. When entering a new market, it is as important to establish a brand name, a …

Continue reading

5 Digital Marketing Trends to Expect in 2018

The optimal marketing strategy is to observe the change of trends, like a course of a large river, using suitable strategies that fit a certain product. Before discussing digital marketing trends of 2018, ask yourself: “What’s marketing needed for?” On …

Continue reading

Digital Marketing Metrics Explained

No matter whether you are trying to see how well your employees are performing or how well a product is selling, metrics or KPI’s (key-performance indicators) are used to benchmark performance. By knowing which metrics are performing well, and which on …

Continue reading