Tag: digital marketing

What is Influencer Marketing and how to choose an influencer for your brand?

The marketing process has been evolving through decades with different platforms, customers and techniques. As a result, different ways of marketing are also discovered and have been integrated in the modern world. For example, the decline of Blockbust …

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How do brands cope with the Facebook algorithm changes?

Changes in Facebook algorithm In 2018, Facebook’s CEO – Mark Zuckerberg announced an update of Facebook algorithm that prioritizes content from friends, family, groups over brands and promotes meaningful engagements. Also, in May 2019, Facebook release …

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